Scott Madlener of PCG on ISAT and the Future of Marketing

Submitted by eric on Thu, 2007-06-14 17:16
in

I love new technologies as much as the next geek marketer but only if they improve the customer experience.

Recently, I chatted with Scott Madlener of the Performance Communications Group about their new ISAT technology. (It stands for Internet Secured Application Technology).

ISAT seems to have innovated on basic website technology and improved the customer experience at the same time by using an integrated approach. Perhaps it's not applicable in every instance but still worth exploring.

Check it out

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Comments

Thanks for an interesting

Submitted by Michael (not verified) on Sat, 2008-12-13 21:14.

Thanks for an interesting read, I will check some more of your posts! Thanks Mike