Tamara Littleton of eModeration on Community Monitoring
Developing online communities is an incredibly complex challenge with a high risk/reward ratio. They can create incredibly loyal customers or they can wreck brands if they spin out of control. For my 90th podcast interview, I had the honor of chatting with Tamara Littleton of eModeration, a leading community and interaction moderation company.
Tamara and I talked about what eModeration actually does, the tools/approaches they use, the evolution of community monitoring, consumer generated media and more.
Enjoy!
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