Paul Adams of Flow Interactive on User Experience Design

For my 87th podcast, I tracked down Paul Adams of Flow Interactive. Paul is a user experience consultant in the UK and brings years of experience from Dyson, Faurecia and Perfix to the design table.

Paul and I chatted about the many advantages of user-centered design (it's not just about marketing), the first thing you should do to learn to build better customer experiences, how to keep your competitors from finding out about your next innovation while still sharing it with potential users and more.

Paul's blog is quite good and worth adding to your feed reader.

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.