Jim Howard of Crownpeak on SaaS and Marketing "Mashups"
SaaS is huge trend that, if you're like me, you probably want to know more about. So, for my 70th interview, I tracked down Jim Howard of Crownpeak. Crownpeak is a leading SaaS company by any measure you'd like to use. It's profitable, growing by leaps and bounds and its customers love its website management services.
Jim and I chatted about the SaaS trend, the challenges that Crownpeak faces, why SaaS is a superior business model, "marketing mashups" and more.
Here you go,
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