Robbin Steif of LunaMetrics on Online Conversion and Marketing
For my 60th podcast, I connected with Robbin Steif of LunaMetrics. Robbin is an expert on website conversion, an aspect of online marketing that is too often overlooked in a mad pursuit for traffic.
In our conversation, we chatted about conversion, the mistakes companies make in their online marketing, RSS vs. email marketing, what to look for when hiring an internal seo/web analytics person vs. an external consultancy and more.
Check it out
If you're new to Jenerous, here's the pitch. I'm doing 1,000 (maybe more!) podcast interviews with marketers, entrepreneurs, innovators and other interesting people. If you subscribe you won't miss any of them!
You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.
- eric's blog
- Login to post comments
